When speaking about fetish objects in fashion, the immediate example that leaps to mind is the cult of the 'It Bag', cultivated throughout the 1990s, specifically by Tom Ford at Gucci and the explosion of the Fendi 'Baguette' in 1998. It continues unabated - this decade has been about multiple must-haves for each season, but this is perhaps the first example from the esteemed house of Belgian Deconstructionist Martin Margiela, who has chosen rather than creating an it-bag, to create an it box. It is a Margiela tie-box, taken from their own shop stock and lined in white nappa leather to render it an object of luxury - indeed, for many, an object of desire.
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